And the winner is ...

Congratulations to Lori Bredemeyer for officially winning the "First to write a comment on one of my new posts" contest. Lori posted approximately 2.5 days after my first initial post. Unfortunately, because of the blogspot spam going around these past few months, my account settings were changed so I had to approve any new comments — only I was never notified of having received new comments. So a couple commenters had claimed victory by the time I figured out how to approve comments, but Lori beat out the anonymous poster by several days. Now, some people might call it creepy for someone to regularly checking a blog that was left unchanged for almost six months. I am certainly not one of these people, so Lori wins her very own copy of the legendary Homecoming 2005 issue of the Optimist. All prizes can be claimed by the winner at the Optimist office, Room 308 of the Don Morris Center. Thanks for playing.

You All Everybody

Could there have been a worse miscalculation by a company during the Super Bowl than for Pepsi to create the tagline “Brown and bubbly” for Diet Pepsi?



Seriously, what positive connotations come when utilizing the word “brown” to describe a beverage? That wouldn’t even be a good description for a beer. Pepsi must not have conducted much market research for this one, and if they did, I want to know who thought “brown and bubbly” was a good idea.

Pepsi couldn’t have picked a better year for a dud, however. There wasn’t really one commercial played during the game that sticks out in my mind now. Millions of dollars down the drain.

In what could have been the most amazing piece of cross-promotion for a network television station, ABC should have had the fictional band Driveshaft doing the Super Bowl halftime show. Driveshaft, Dominic Monaghan’s character Charlie’s band from the show Lost, could have led the world in a few rousing choruses of “You All Everybody.” Nothing against The Rolling Stones, but ABC should have seized this opportunity to promote its biggest show on the biggest stage in the world.

No winner yet in the "First to write a comment on one of my new posts" contest. I anticipated that it might take an entire month. We'll see if you people even outdo my expectations.